Search Engine Marketing
If your website is making it to the first page of search engine results, this may be due to your effective search engine marketing strategy, which is indeed the foundation of most companies’ online marketing strategies. Search engine marketing (SEM) is an internet marketing technique that involves promoting websites by increasing their visibility in search engines by means of optimization and advertising. It encourages getting the most out of SEO, pay per click advertising, reputation management and social media marketing to improve business on a large scale. During the course of this process, many businesses do come across failure where due to the lack of time and right resources, they fail to focus and work on each of these techniques simultaneously. This is the main reason why businesses opt for search engine marketing services of a company. Existus is one such company in Singapore that can do a lot of good to your business through its search engine marketing services.
Catering to small- and mid-size business-to-business (B2B) and business-to-consumer (B2C) companies, we are a leading internet marketing firm that believes in promoting the business the right way by integrating search engine marketing and social media marketing services with your business and marketing goals and objectives. The trend of using social media with search engine marketing services is growing where if you want your company to reach new heights; you need to embrace social media. Well, we will create a customized plan for your business if your company is looking for a complete and integrated internet marketing strategy. In fact, if your business needs help and collaboration in certain areas, we also provide the following social and search engine marketing services:
Search Engine Optimization
This is the first aspect of our services where we analyze your website, keywords, business needs and competition, and then we set an effective strategy to make sure you have a successful campaign. Our SEO services rely on this in-depth analysis where we brainstorm with clients to get a clear idea about their business goals and objectives. We offer a variety of options that cover SEO consulting, local SEO and fully integrated SEO packages.
Pay per Click
Well, our PPC management services believe in using the latest technology to enhance the effectiveness of the working team in your business promotion. Well, where many companies depend largely on a platform to go about making decisions for PPC campaigns, we make use of technology along with the vision and knowledge of our experts where they work towards improving the results suiting your needs. Our process includes keyword research and analysis, Google Adwords management, maintaining advertising campaigns (creation, development and optimization), landing pages, ad testing and A/B testing through which we create and go with your PPC campaigns.
Social Media Marketing
Over the long run, you need to manage and grow your company’s reputation online to build trust and reliability. The way you present your website in the online world is what creates an impression on the minds of your website visitors. We provide reputation management services where we build up your online assets and integrate the use of every possible technique to enhance your reputation.
Web Design and Development
Often not given much weight, your website is the foremost thing through which you represent your business to the entire world online. Keeping in mind the way it can fasten your business growth, we provide web design services where we cover everything right from updating your website appearance, providing better functionality, improving conversions, etc.
Well, no matter how perfect is your online marketing strategy, it is meaningless if you cannot back it with quality content. This is why we, at Existus, provide a range of content development and syndication services that include optimizing website content, article submission, blog posting and commenting, press release submission and distribution, etc. All these aspects together will help improve your reach and visibility.